Vitra opens Selfridges department for home accessories

9th January 2017

Swiss furniture brand Vitra - which always creates retail interiors and fixtures - has opened its first permanent ‘Home Accessories’ space in Selfridges, on London’s Oxford Street. The fourth floor area is dedicated to Vitra’s growing range of objects, accessories and textiles.

Vitra offers ranges of classic furniture from renowned designers including Charles & Ray Eames, Alexander Girard and George Nelson, and modern pieces from designers such as Ronan and Erwan Bouroullec, Arik Levy and Michel Charlot.

The retail space has been designed by Hamburg-based Studio Besau Marguerre, featuring Vitra’s Kado retail shelving system.

“We’re very excited to be working with Vitra to present this beautiful new space. Their signature contemporary designs make a fantastic addition to our Home and gifting destination on four,” says Selfridges buying manager Geraldine James.