Leisure offer expands at Silverburn

13th November 2017

Shopping centre Silverburn is extending its leisure offer after signing PureGym as a tenant. The gym brand  will open a 97 sq m (1,050 sq ft) branch next to the 14 screen Cineworld cinema at the centre.

Centre owner Hammerson has a long term strategy to create a complementary leisure offer at Silverburn, creating a destination for both shopping and leisure activities.

“We are thrilled to welcome our first gym to Silverburn,” says Hammerson head of restaurants and leisure Sarah Fox. “Consumer demand for a diversified and compelling tenant mix continues to grow, and at Silverburn we now have a leisure offer that matches the strength of the retail line-up.  Celebrating its tenth anniversary this year, Silverburn is firmly established as the leading retail and leisure destination in the region, attracting footfall of over 15 million every year, and its appeal to leading brands such as PureGym is testimony to that reputation.